A Summer Day in Bed Stuy, Brooklyn
Yesterday we spent the day in Bed Stuy outside, meeting fantastic humans, boppin to good tunes and vending our jewelry + greeting cards in partnership with one of our favorite concept stores, Sincerely, Tommy at the annual Tompkins Avenue Merchant Association (TAMA) festival. Vending in person is the best because I get to have REAL conversations with folks. As an entrepreneur and freelance visual designer, I spend a lot of my time in front of a computer or alone creating and designing, so I relish any moment I get to spend sharing our story and hearing your's face to face. I typically don't bring up Purposerosa in casual conversation because I like doing more than talking about what I do, but when someone comes to our booth specifically at a festival or street fair and is genuinely interested in learning more about us, I go off!
This year, for the first time I showcased some of the photographs I took during my travels to Tanzania and Bali. The response was overwhelmingly positive and as a result, I am creating prints that will be available for purchase on our online shop next month! Sharing my photography digitally via this blog has been a wonderful challenge for me this year with that comes with it's own set of benefits. I look forward to sharing physical prints with you that can live in your space and bring light to your day, I get goosebumps just thinking about it!
The TAMA Fest was also our first in-person opportunity to share our newest jewelry collection, Unbound, with the world! Before yesterday, only a handful of people had actually held the collection in their hands. After a full day of vending, we are now completely sold out of our long dangle earrings. It's time to begin producing the next collection and I am seriously considering adding our long dangle earrings as a Purposerosa staple piece - what do you think?
My festival neighbor was Luiza of Almost Always Vintage another Florida gal whose eye for vintage clothing is impeccable. Working alongside other small businesses always shows me where my community is. It helps me stay hungry and mindful that everyone around me is trying and that we are more similar than different. As we were setting up our table, our intern, Nelly, peeped a fantastic blue crop-top on Luiza's display and immediately thought, we need to style that with our chili pepper earrings! So, we had a couple mini photoshoots and used the building walls as our backdrop. Yes to spontaneous collaborations. I do my best to never underestimate the power of building real relationships and having honest conversations and fun collaborations with the people beside me in all areas of life, vending included.
Thank you to Khalid who stopped by and gave me the best hug ever and Leslie who came specifically to see us at the festival. Knowing that people see our blog posts/emails and actually plan to come see us in person humbles me every time. Thanks so much for sticking with us y'all! The best is yet to come.
If you missed us this time around, no worries - we will be vending again in partnership with Sincerely, Tommy in a couple weeks at the August 18 TAMA festival, come through!